amRtAnjanamu
PALANA (nparinand@cas.org)
Mon, 24 Feb 1997 17:28:23 -0500
amRtAnjanamu
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RuturAjambu vasantamu
rOga rahita rAjyam, amRtAnjanamu
vasantamuna mODulunu cigurcunu
manujula manamula namRtAnjanamu talircunu ||Rutu||
amRtAnjana darSanamuna rOgamu
laDali davvugA parigiDucu
cali ushNamu catikilabaDunu
kamanIyamu dAni sEva nepuDu
kalalOnainanu maruvakumu ||Rutu||
punDE kAnI gAyame kAnI
katti tagilina ganTE kAnI
carmamunaku sambandhincina bAdhala
cayyana bApuTa dAninidhi ||Rutu||
AstmA pIDitulagu vRddhulunu
gorinta daggu gala bAlurunu
amRtAnjana mardhanatO
pIDA vimuktulaguduru oka tRTilO ||Rutu||
takkina mandulu EvO okokka
rOgamu mAnpa samardhamunEmO
amRtAnjanamu sarvarOga
samhArakamagu vajrAyudhamu ||Rutu||
itara DAkTarulavalenE iyyadi
bratimilADinA rAnidi kAdu
ninnanTukoni tirigi kudircE
nErpu dAnike peTTani sommu ||Rutu||
mandESambu Gana svAtantrya
mahima niTula nalrArE vELa
man kAnandamu amRtAnjana
dIpAvaLi nilipE utsava lIla.
------garimeLLa satyanArAyaNa
(1947)
WoW!
How many Telugu poets, for that matter, how many other poets could or did
write poems or songs for commercial advertisements of essential or
nonessential commodities? May be there are some with concealed identities.
Garimella did write the above poem to promote Amrutanjam. It was his Tragic
Irony of Faty that he had to do such a job to put food on the plate.
This was published in the Dipavali issue of 1947 Bharati, which explains
that Garimella had to write such a commercialized song for a commercial
purpose. Well! Like Sri Sri always used to say that cine songs did not
reflect his real poetry but Garmella on the other hand did appear that he
took this job even serious.
A number of things one can see in his song as presented above. He described
in detail but in a compact case, the nature of Amrutanjanamu. The whole
nature of the mixture is bottled in the poem. The poem smells like
Amrutanjanam. Look at his advertisement psychology. The man was a genius and
a keen observer of human society. This poem was published in 1947, right
after independence during the Divali time. Still people were euphoric about
the newly given/obtained freedom. They were probably celebrating that along
with the fireworks. Garimella jumped at the opportunity and used both,
the moment of joy of new scent of freedom and the lusture of glowing
magnesium metal flowers dropping from that burning fire cracker. Thus, tried
to divert the attention of the readers towards Amrutanjanam Poetry.
What a poet!
---pAlana